[Translate to English:] Ladenbau Konzeption

Store design concept

From the vision to the finished store with the right plan

Store design conception is the key element if you want to open a store. In this article, you'll learn exactly what it is, what all is involved, and how best to implement the result.

Store design concept - what does it mean?

Store design conception is the process of creating a concept of your store, including shopfitting, that will allow you to turn your store's vision into reality with a concrete plan. The first step in this process is to work out the right retail design in order to design the sales areas in such a way that the goods are presented in the best possible way. In retail design, various disciplines such as sales psychology, visual merchandising, graphic design, communication, and interior and exterior architecture play an essential role.

In store design, ambience and interior are designed in harmony with each other. Thus, the different materials and colors as well as the lighting perfectly match each other. The result is an individual store design that unmistakably implements the corporate identity. The store will thus attract customers simply because it stands out from the crowd and remains in the memory. The store layout is also an essential part of the concept, with which the customer experience can be positively influenced. Finally, the layout determines how customers interact with the merchandise and therefore has a significant impact on buying behavior.

When all of these areas come together in the store design concept, all elements of your store will end up perfectly coordinated. The overall look-and-feel gives customers a good feeling and helps you generate more sales.

The implementation of the concept

Once we've finalized the concept, we still need to make it happen. That's why we are happy to continue being your partner after the concept has been created. We also take care of more detailed realizations together with our partner company Obrist interior AG. We take care of the tenders and take over the coordination of craftsmen and deadlines. We also keep an eye on the progress and take care of everything else that has to be done during the realization of your project. In the end, you will have a perfect result and can open your store without any stress.

Conclusion about store design

With a store design concept from Studio Tonic you lay the foundation for a successful business. We have the necessary know-how and support you from A to Z, so that you can easily achieve the perfect result for you, turning your vision into reality.